About The Shorty Awards – Including Results

Joshua Social Media

5th Awards Honors Engaging and Popular Social Users and Videos The Shorty Awards, an annual crowdsourced contest that honors the best social media users and Internet celebrities, announced winners Monday at a ceremony in New York City. We like the way they break down different uses for different accounts on YouTube, Twitter and other platforms. It’s always enlightening and inspiring. A …

Facebook Graph Search

Facebook Amps Up Its Search & What That Means for You

Joshua Social Media

Imagine this scenario: you need to choose a restaurant for an important event, like a date or birthday party. But, you’re new to the area and need recommendations. Most of the time, you would go to Google with a search like, “restaurants nearby” or, for example, if you want to eat Italian, “Italian restaurants”.  But, you’re smart. You need real …

Social Media

Edudemic: 10 Real-World Ways Schools Are Using Social Media

Joshua Social Media

(happily shared) from edudemic.com Two big milestones were hit recently. First, the population of Earth hit 7 billion, more than double what it was fifty years ago. Second, the population on Facebook hit a billion users, meaning that roughly one in every six humans has a Facebook account, something that wasn’t remotely possible fifty years ago. Social media is changing …


Relationships and Profit

Joshua Social Media

Conventional business wisdom spawned the saying, “It’s not personal, it’s just business.” We believe customers take the way you treat them very personally. At the end of a marketing campaign, most businesses count the number of tweets, website visits, Facebook friends and YouTube video views that they amassed during the campaign. At the end of your marketing campaign, you need …

How Social Engagement Improves SEO

Joshua Social Media

They’re both known as cute and cuddly animals, but Google’s Panda and Penguin search algorithms have something else in mind than becoming a popular stuffed animal. They’re cleaning up search results for Google. The goal: to place the highest-quality and most interactive websites on front-page searches. Read 10 things you need to know about Google Panda and Penguin from SEO expert Tom …

Marketing Is Dead

Joshua Social Media

by Bill Lee  |   3:00 PM August 9, 2012  |  Harvard Business Review  Traditional marketing — including advertising, public relations, branding and corporate communications — is dead. Many people in traditional marketing roles and organizations may not realize they’re operating within a dead paradigm. But they are. The evidence is clear. First, buyers are no longer paying much attention. Several studies have confirmed …