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Future of Social Media Strategy

Joshua Social Media

happily shared via On The Record Future of Social Media Strategy with Brian Solis Eric Schwartzman: Monday, April 22, 2013 | 1:43 p.m.   [Listen here] To make sure our online Social Media Training Bootcamp stays timely, I spoke to social media marketing analyst Brian Solis about his new book What’s the Future of Business – Changing the Way Business Create Experiences, which …

To Help Your Business Succeed, Find Your Guacamole (Fast Company)

Joshua Social Media

happily shared via Fast Company BY JD RUCKER | AUGUST 30, 2012 | Fast Company Having killer guacamole is a great competitive advantage for Mexican restaurants–here’s how drill down on your company’s biggest differentiator (or, “guacamole”). If you ask people to name the restaurant that has their favorite salsa, some will have an opinion and others won’t. Same thing holds true for spaghetti …