Expio Recommends Ways to Be More Creative for Clients

Top Ways Agencies Can Spark More Creativity into Everyday Tasks

Jody Reynolds Expio Values

Creativity isn’t just for designers. And it’s in demand by clients. If you’ve read Expio’s Providing Creativity blog, you know that clients demand and expect creativity in more than just graphics and logos. Agencies must evolve to inject creativity into all of their tasks. But, how do you develop or boost a creative mindset? Developing Your Creative Mindset Allen Garcie, …

Creativity is in high demand by your clients.

A Marketing Agency’s No. 1 Priority: Providing Creativity

Jody Reynolds Expio Values

Creativity isn’t just for graphic designers. Smart agencies inject creativity into every task, because their clients demand it. We learned something poignant at a recent marketing and advertising conference: To a client, the most-important agency department is the creative department. This means, when clients entrust their hard-earned dollars to the skills of an agency, they expect that agency to assist …

Why it pays to hire a team of experts to handle your digital marketing strategies.

Why Outsourcing Digital Marketing Efforts Makes Dollars and Sense

andyroller Content Marketing, Expio Values, Social Media, Websites and Apps

Crunching the Numbers: Why Expio is a Cost-Effective and Hassle-Free Solution for Digital Marketing At Expio Digital Marketing, we put ourselves in our clients’ shoes. We challenge each other to ask the tough questions that we know our clients and their audience are asking. One question we ponder often is, “Why should a client hire us versus a team of …

SEO Honesty Leads To Better User Experience, Results

SEO Basics: Two Brutally Honest Questions You Should Ask Yourself About Your Website

Joshua Expio Values, Online Search (SEO)

SEO Honesty Leads To Better User Experience, Results Be honest. Why would anyone visit your website? Do users actually want or need the content on your website? There are moments in life where suddenly everything becomes clear. The day you decide to buy an engagement ring, for example. Well, when it comes to planning your newest website content, we suggest …

What is a good performing ad and how to know - Expio Digital Marketing

So you got a lot of Reach on your ad. Who cares? Thoughts on true ad performance.

Joshua Blogging, Content Marketing, Expio Values, Online Search (SEO), PPC, Reports, Social Media

With $100 you can reach thousands of people. That’s pretty amazing, right? The marketing tools of today are within a click’s reach, and they boast incredible numbers. With Facebook, $50 and a click of that “Boost” button, you can reach thousands of people. And, you know what, tThere is something pretty cool about that. It’s definitely not like the old media …

How We Build Trust As An Agency Joshua Godsey - Expio

How We Build Trust As An Agency

Joshua Expio Values

Quality, Weekly Communication Regular communication may be the most important thing that builds trust between an agency and the brand they represent. Digital marketing strategies require a lot of detail, planning, and execution. Those things simply can’t happen without regular check ins, updates, reports and collaborative communication. One email per week helps build trust by providing consistency. It also shows …

3 Quotes that will Challenge and Improve Your Marketing Strategy (Slider)

Joshua Expio Values

To succeed in competitive online marketplaces, brands need constant communication and optimization between channels with human expertise serving as the link between technology platforms - Michael Mothner, Columnist Modern marketing requires deep customer understanding to drive meaningful engagement. - Andrew Jones, Altimeter Group Never before has the human race been better at spotting a fake. The viewer’s eye has become ...

Your Business By The People For The People

Joshua Expio Values

People want to interact with friendly company representatives and they want a personalized experience. It’s important to make the most out of the time you have with each client. By building relationships, you implement trust and respect which in return will make it easier to communicate and understand each client’s goals. Since that first contact is so important, you want …

The Genius of Brevity

Joshua Expio Values

Ernest Hemingway was once challenged to write a story in 6 words or less: “For sale. Baby Shoes. Never Worn.” He would love twitter.#KeepItBrief

Illustration - Three Things Sales Leaders Need to Get Right Every Day - Expio Consulting

3 Things Sales Leaders Need to Get Right Every Day

andyroller Expio Values

On a Google Hangout I recently interviewed John Sahid. We talked about sales training and managing others in sales, the relationship between sales and marketing, social media impact on B2B healthcare sales, and the best emails received or sent in terms of connecting for sales opportunities. Here are some quick takeaways- three key things that sales leaders need to get …