Smart Content Marketing & More
During self quarantine, excellent communication and time management are important. Here are some ideas for improving your next virtual video meeting. Most of us are working from home during the COVID-19 pandemic. But, are we keeping up regular communications with our teammates, clients, business partners and others who play an important role for our work? ? It’s more important than …
How to stay focused when working from home: Tips from Expio leadership. We’re all now dealing with scary, uncertain times, and social distancing is completely upending our normal routines. During this nationwide quarantine, many of us are being asked to avoid the office to prevent the spread of COVID-19. Yet, for those of us in marketing, advertising and other creative …
Let’s protect our teams and best serve those in greater need. Like you, I’m watching the most recent updates on COVID-19 and thinking of so many friends who are struggling through this time. Yes, at Expio we’re working from home, keeping our distance, and washing our hands. We will continue to work hard for our clients, especially those who are …
Businesses shouldn’t leave this important task to chance. It’s much easier to waste money than many think. Knowing how to measure ROI and reducing costs are reason enough to put your Facebook ads management in the best hands. I’ve seen it many times… A small business owner attends the latest-and-greatest seminar and learns that Facebook is an important piece of …
Clayton Johnson over at The Hoth has done an excellent piece about this topic, so we’ll leave this here for you to read… However, I’ll add that the Expio SEO team follows those same steps nearly to a tee with each client of ours. We have a saying around the office: you pay for electricity at each location; you should be …
A Beginner’s Guide to Mastering the Most Important Facebook Audience Insights With So Many Metrics, Which Ones Are Most Important? Of the largest social media platforms, Facebook certainly offers one of the most robust analytics platforms. Facebook Insights provide many options including custom time frames showing numerous data points that show a lot of useful information about a page’s audience. …
Creativity isn’t just for designers. And it’s in demand by clients. If you’ve read Expio’s Providing Creativity blog, you know that clients demand and expect creativity in more than just graphics and logos. Agencies must evolve to inject creativity into all of their tasks. But, how do you develop or boost a creative mindset? Developing Your Creative Mindset Allen Garcie, …
