To succeed in competitive
online marketplaces, brands need
constant communication
and optimization between channels
with human expertise serving as the
link between technology platforms
- Michael Mothner, Columnist
Modern marketing requires
deep customer understanding
to drive meaningful engagement.
- Andrew Jones, Altimeter Group
Never before has the human race
been better at spotting a fake. The
viewer’s eye has become a lot more
sophisticated. And what it wants—
above all—is something real.
- Pam Grossman, Getty Images
